Cash The Checks

A blog about online entrepreneurship, finance, business and making that money.

The New Internet For Marketers, Courtesy of Web 2.0
Tuesday October 30th 2007, 7:31 pm - Category: Web 2.0

Web 2.0

While the basic concept of the internet remains unchanged, what has changed is how users get their content.

When you see an ad in a paper or on TV or a banner online, you don’t know if you can trust it, you want reviews from real people. That’s what Web 2.0 can deliver. And marketers will always tell you, the best customers are the ones who came from a personal referral, a word-of-mouth customer. “Spreading the word” is no longer about spending big bucks on a advertising campaign, it’s now all about viral marketing.

Here’s how some common advertising methods have been replaced, courtesy of Web 2.0:
• A press release gets replaced with ‘creating a viral buzz’.
• A TV commercial is replaced with ‘posting a youtube video’.
• A street team of marketers is replaced by ‘using social networking sites’.
• Fake testimonials get replaced by user reviews on an unbiased site.
• Frequently Asked Question sections replaced by wiki’s.
• Bookmark this page replaced with add to del.icio.us, digg, stumble.
• Email newsletters replaced with blogs with feeds.



How MySpace Did It.
Saturday October 20th 2007, 6:58 pm - Category: Web 2.0

myspace

I remember when MySpace.com was a file storage site. You could upload your files and then get on another computer anywhere else and download your files. It was a great online backup tool. Then it was sold and turned into what we know it today, the most powerful social networking site ever created. A single domain name worth millions, make that billions, of dollars.

How did they do it? How come no one else did it in 1996, 1999, even 2001? It was a matter of not only the right idea but at the right time in history.
There were always chat rooms, AOL and Yahoo had them, it was where you could meet with friends at a certain time to communicate online. Message boards were around too, they were around before chat rooms. Then instant messengers came around like AIM. Music sharing sites were the buzz with Napster making the headlines on a daily basis. Even way back in the day there were “blogs” (not how we define them today though). If you had a little personal website you had a guestbook on it, where visitors can post comments on your site.

The internet was ready for this idea. We had all the tools, we were introduced to sharing sites, it was time to take the next step. MySpace seemed to get all these things together and connect them all into one profile. The key here is a communication hub: forums, IMs, email, picture sharing, comments, all-in-one. You no longer had an email address, an instant messaging name, a yahoo profile, you just had: a myspace.



Motivation, Momentum, Luck
Wednesday October 10th 2007, 5:31 pm - Category: Motivation

 momentum

Motivation, momentum, luck. These are all things involving the mind and your thoughts.

Motivation

Losing motivation is just as easy as getting motivation. When you start a new project, you’re as motivated as ever, but when you start working on it, it eventually dies down when you realize the work involved. So a way to avoid this is to “keep your eyes on the prize” and to set realistic goals and keep a realistic time table. Motivation is a wonderful thing, but only if you use it to your advantage and never let the loss of motivation bring you down.

Momentum

Doesn’t it seem like when things go right, they keep going right, things keep falling into place, one after the other. But when things go bad, it keeps getting worse. That’s momentum at work. The reason why it happens is because of what’s in your mind when things (good or bad) happen. If the ball seems to be rolling downhill for you, you first have to stop the ball (stop thinking negatively) and then move that ball up the hill with just one small push (change your thinking), then you can build momentum, and it’ll seem like pushing that ball up the hill gets easier and easier.

Luck

There’s no such thing as lucky people. There are positive-thinkers, however. People who “always seem to get lucky” always get lucky because they believe good things always happen to them. People with bad luck have “bad luck” because they’re always down on themselves and say that things never go their way. It’s not what you go through that makes you who you are, it’s how you respond to those things. So if you can have complete power and control over your thoughts, you hold the keys to the world in your hand.



Bad Credit Offers Review
Tuesday October 09th 2007, 3:52 pm - Category: Other

Next up is a review of Bad Credit Offers. This site is all about offers for people with bad credit. Sections on the site include: Credit Cards, Home Loans & Auto Loans.

What’s good about “Bad Credit Offers” is that they’re not trying to sell you something, rather, they’ll offer several different companies in each section (ie: to obtain your credit report, apply for a car loan). Each offer in each section is given a quick review so you can make the right decision based on your situation.

The loan services offered are for people with bad credit, which means that the companies offering these loans or credit services are already expecting bad credit customers to apply.

This post has been brought to you by Bad Credit Offers.



10 Inspirational Business Quotes
Tuesday October 02nd 2007, 12:13 am - Category: Motivation

quotes

1. Success is going from failure to failure without a loss of enthusiasm. - Winston Churchill

2. The big shots are only the little shots who keep shooting. - Christopher Morley

3. There is no elevator to success. You have to take the stairs. - Anonymous

4. Rinse. Wash. Repeat. Rinse. Wash. Repeat. - CashTheChecks.com

5. I start with the premise that the function of leadership is to produce more leaders, not more followers. - Ralph Nader

6. The production of too many useful things results in too many useless people. - Karl Marx

7. It’s not what you are that holds you back; it’s what you think you’re not - Dennis Waitley

8. Even if you’re on the right track, you’ll get run over if you just sit there. - Will Rogers

9. You are what you think about all day long. - Dr. Robert Schuller

10. If I’m gonna bust my butt to make somebody rich, it better be me. - CashTheChecks.com