
Are they annoying or are they helpful? Sneaky business tactics or just good business? We all know that getting business from a customer is tough enough, so the goal should be to get the most you can out of that person. Instead of just selling them a $3 burger, add some fries and a drink for only 3 more dollars. The other kind of upsell you see is this one “People who bought X usually liked Y also”. This one is tailored to the likes of your visitors based on previous experiences. As long as these tactics are clearly labeled only as additional options, it can increase your sales/revenue drastically without being a nuisance.
Marcus Sanford on 05/31/10
Consumers expect it now and some accept it as a regular business practice.